2017 Colors of the Year Announced

Jessica Richardson Real Estate Trends

2016 Review

2016 was the year of soft whites and neutrals. The 2016 Sherwin Williams Color of the Year was Alabaster White, Benjamin Moore picked Simply White, and Pantone, who picked two colors for the first time ever, chose Serenity and Rose Quartz, a soft pink and lavender. 

Home trends for 2016 included textured and layered neutrals, a mix of large and small yet still subtle patterns, and an eclectic mix of materials throughout the home like a rough-hewn island in a contemporary white kitchen and cabinets of different hues.

How are These Colors Chosen?

Pantone started the Color of the Year trend 50 years ago, and announces their official color(s) each year with an accompanying color palette as “a symbolic color selection; a color snapshot of what we see taking place our culture that serves as an expression of a mood and an attitude”.  For example, the chosen colors of the 1960s featured psychedelic hues to reflect the expressive culture of the times. The earthy colors of the ‘70s and vibrant ‘80s followed.

These colors are predicted to be reflected in fashion, home decor and even appliances through the year.  Sherwin Williams and Benjamin Moore pick colors based on cultural trends, architecture, lighting preferences, current events and even the “mood of the country”.

Why Do These Colors Matter?

Look around your home.  Are the colors in your home similar to the color in your closet? Often they are.  These are the colors you are drawn to, and they are your comfort zone.  Are they timeless classics that work for you?  Or do you need some sprucing up or updating in your closet and your living space? These new trends and colors are worth paying attention to, maybe to refresh yourself and your space and get some new inspiration.  Also, if you are planning to remodel or sell, you want an interior space that feels like today and tomorrow, not yesterday. So what’s predicted for this fall and into 2017?

2017 Picks

Just today, Benjamin Moore chose Shadow (2117-30), a rich, royal amethyst, as their Color of the Year for 2017. “After a year of looking at white, we were looking for something with more feeling,” a spokesperson for the company said at the unveiling. “Shadow is sophisticated, provocative and poetic; it can bring energy to a space or harmony and a moment of respite.” Instead of the usual accompanying palette of neutrals, this years palette looks like a jewel box, full of saturated hues. And because these chosen colors into are often incorporated into home design, don’t be surprised if you see deep purple blenders and toasters hitting the shelves before too long. 

Sherwin Williams chose Poised Taupe (SW6039) as their 2017 Color of the Year, which looks like a marriage of gray and warm brown. According to the Sherwin Williams website, “Poised Taupe creates a cozy lifestyle and brings a sense of sanctuary into our homes.  If diffuses the stresses of the world outside our doors – so much so that we feel restored and in balance when we walk across our threshold.” There has been a large emphasis on grays over the past several years, and Sherwin Williams predicts the “warming up” of these grays and of neutrals in general.

poised taupe

Pantone will pick its Color of the Year in early December, but its fall palette is dominated by deep blues, grays and other saturated hues, which could offer a clue to its 2017 pick. 

Check out Sherwin William’s full Colormix 2017 Color Forecast here.

If you are thinking about selling, I’m happy to come over and show you some tips and tricks to make your house appeal to the largest number of buyers.  Color and interior layout can make all the difference!

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About the Author

Jessica Richardson